WORLD AFRO Day have given us a chance to celebrate our naturally grown and preserved tresses since it’s inception but this year organisers have added another dimension.
Moving to address the boredom many children would have been experiencing during the COVID-19 induced national quarantine, organisers have opened up a competition where kids with afro’s tell their hair story and why they should be picked as a World Afro Day, Top Ten Model.
It is imperative for me to support initiatives aimed at not only inclusion and diversity but that unite us as one nation
Open to children in the age categories 6-10 years, 11-14 years and 15-18, the competition runs from today until July 17. Only the first valid 1000 entries will be eligible to win.
World Afro Day 2020 takes place on September 15.
Joining forces with Scottish Supermodel Eunice Olumide and TV Medic, Dr Zoe Williams as judges for the Top Ten Model competition, 18-year-old, Ruby Williams, who recently received a payout for Afro hair discrimination, says he hopes her story resonates with a wider audience.
“I hope my story will show other children and young people that our hair should be fully respected and celebrated in society, like all other hair types.
She added: “I am thankful that for the generation following me, there are many initiatives now to help individuals accept and celebrate their own Afro hair. This competition is a great example of that and I am proud to be part of it.”
Under parent supervision young people will have a unique opportunity to beat the lockdown blues by entering this competition.
They simply send in a clip sharing their Afro hair story and catwalk, while staying safe at home. Even their friends, without Afro hair, can join in and show support, through a “Cheerleader Clip.”
The winners will be crowned as Top Ten Models for World Afro Day 2020. They will also receive expert model coaching from Eunice Olumide and Celai West; a feature in the Black Beauty & Hair magazine, a professional photoshoot and styling by Purely Natural Salon.
Plus, they will also star in a celebration film and take home a personalised goody bag.
Competition Organisers still believe there is a stigma in society towards Afro hair and it is not often considered beautiful by the modelling industry but they want to turn this negative around.
Olumide says: “It is imperative for me to support initiatives aimed at not only inclusion and diversity but that unite us as one nation across social, economic or political divides.
“World Afro Day is an important opportunity to celebrate the beauty of culture, through hair.”
Dr Zoe Williams understands the importance of taking care of mental health, while working during the pandemic. She says: “I’m absolutely thrilled to be one of the judges for the Top Ten Models competition as part of World Afro Day.
“My relationship with my hair hasn’t always been a good one but this is a great opportunity for so many people to come forward, talk about their hair, tell us their hair stories and ultimately celebrate their natural hair.”
World Afro Day is a global online event and this competition is not about breaking into modelling but a chance for ordinary people to feel empowered and everyone to celebrate Afro hair.
The Top Ten Model competition is a body positive experience, with no height and size restrictions.
The expert judging panel also includes: Aaron Wallace (Britain’s first, black male, grooming brand) and Misan Harriman (Royal/Celebrity Photographer).
All judging takes place online and the winners are announced on World Afro Day.
All competition arrangements will be subject to the latest UK government and PHE advice.
MORE INFO HERE: https://www.worldafroday.com/model