Quavo’s ‘Hold Me’ Video Pays Tribute to Takeoff: Watch – Billboard
Written by GRB on 21/08/2023
Quavo has unleashed the official music video for “Hold Me,” a heartfelt BNYX-helmed track off new solo album Rocket Power that grapples with the intricacies of grief and mourning. In the visual, which he uploaded to YouTube on Saturday (Aug. 19), Quavo shares footage from a memorial for Takeoff in Atlanta. Attendees convene and foster community with one another while wearing shirts adorned with the late artist’s face as they come together to honor him. The second half of the music video finds Quavo in Paris flaunting merch, greeting fans and performing for crowds.
Takeoff (né Kirshnik Khari Ball) was shot and killed during a private party he attended in downtown Houston with his uncle and Migos bandmate, Quavo, on Nov. 1, 2022, something that still weighs heavy on the rapper and looms over much of Rocket Power. The album, Quavo’s second solo studio effort, marks his first full-length release since Takeoff’s untimely death. From its somber themes to its title — Takeoff’s only solo studio album was titled The Last Rocket — Rocket Power functions as a touching tribute to the late star. Takeoff even appears on a pair of the album’s tracks: “Patty Cake” and “Back Where It Begins.” Other features that appear on Rocket Power include Future, Young Thug, Hunxho and BabyDrill.
Rocket Power follows Quavo Huncho as Quavo’s sophomore studio album. In 2018, Quavo Huncho peaked at No. 2 on the Billboard 200 — the highest ranking for a solo LP from a Migos member. In 2022, Quavo and Takeoff teamed up for a joint album under the name Unc & Phew. Titled Only Built for Infinity Links, the album peaked at No. 7 on the Billboard 200. On the Billboard Hot 100, Quavo has earned six top 10 hits, including the No. 1 single “I’m the One” (with DJ Khaled, Justin Bieber, Chance the Rapper and Lil Wayne).