Morgan Wallen ‘One Thing’ Moves 100K-Plus Units for Record 17th Week – Billboard
Written by GRB on 04/07/2023
Morgan Wallen’s One Thing at a Time hits another milestone on Billboard’s charts, as the album surpasses 100,000 weekly equivalent album units earned for a record 17th week. It earned 110,500 units in the U.S. in the week ending June 29 (up less than 1%), according to Luminate. That’s the most weeks any album has exceeded 100,000 units since the Billboard 200 began ranking titles by units in December 2014. It surpasses the 16 frames of 100,000-plus logged by Bad Bunny’s Un Verano Sin Ti in 2022.
One Thing at a Time has exceeded 100,000 units earned in each of its 17 weeks in release. The set debuted at No. 1 on the Billboard 200 dated March 18 and has never left the top two of the chart.
One Thing at a Time spends a 15th nonconsecutive week at No. 1 on the Billboard 200 chart (dated July 8, reflecting the tracking week ending June 29). It continues to have the most weeks at No. 1 among all albums since Adele’s 21 notched 24 nonconsecutive weeks atop the chart in 2011-12.
The Billboard 200 chart ranks the most popular albums of the week in the U.S. based on multi-metric consumption as measured in equivalent album units, compiled by Luminate. Units comprise album sales, track equivalent albums (TEA) and streaming equivalent albums (SEA). Each unit equals one album sale, or 10 individual tracks sold from an album, or 3,750 ad-supported or 1,250 paid/subscription on-demand official audio and video streams generated by songs from an album. The new July 8, 2023-dated chart will be posted in full on Billboard‘s website on July 5, one day later than usual due to the Independence Day holiday in the U.S. on Tuesday, July 4. For all chart news, follow @billboard and @billboardcharts on both Twitter and Instagram.
One Thing at a Time is a streaming juggernaut, racking up its 17 weeks of 100,000-plus units largely owed to the streaming power of its collected 36 songs. Because of how the Billboard 200 is compiled – where a lengthy tracklist can help accrue large streaming totals – an album like One Thing at a Time (with a whopping 36 songs) profits greatly from the continued weekly streams of its hefty tracklist. Through the week ending June 29, the album’s collected songs have generated 4.81 billion official on-demand streams in the U.S.