Straight-talking Zoe's recipe for networking success

Straight-talking Zoe’s recipe for networking success

PICTURED: Zoe Bennett

CHRISTMAS HASN’T always been the most wonderful time of the year for Zoe Bennett. Her father was brutally murdered in Jamaica eight days before Christmas in 2011.

However, the adopted Midlander has used the lessons she learned from watching Errol F Bennett revitalise his community decades ago to help her provide a roadmap to success for others in the shape of a new book.

Networking Personified: a Straight Talking Guide to Networking Success, penned by the sales and marketing turned all-round business coach, was launched recently at the opulent Park Regis Hotel in Birmingham in the company of colleagues, collaborators and unusually, even potential competitors in the networking arena.

The 83-page book unpacks the tools of the networking trade including why it should be done, how and shattering misconceptions about it. With a nod to her late father, Zoe, below, said: “He taught me the art of people networking.

“Networking is not something that just happens easy, it is something one must nur- ture and look at through a holistic giving approach. Giving of your time, giving of your outlook, giving of your input and giving of your objectiveness. This results in amazing outcomes.”

Well-named, the book captures Zoe’s polite but no holds barred approach to an art as she writes about expressing a keenness to share as well as protect and nurture. It is this interesting mindset that helped Zoe parlay her talents into launching a thriving business of her own, Training Personified. Through it she offers a range of business-related communications skills and personal development training, alongside a host of board level appointments and voluntary positions to pass on the tricks of her trade.

With an increasing roster of speaking engagements calling on her time, Zoe has also taken opportunity to throw the spotlight formally on others by founding the Midlands Business and Community Charity Awards (MBCCA).

The annual event was set up as a non-profit organisation solely to recognise unsung heroes and heroines in the region that make a difference in both the business and general community. “It is a platform where people can gain recognition for the work that they put in and everyone involved with the MBCCA has given either their time or services free of charge,” continued Zoe.

“For me, networking for community isn’t about getting, but more about giving. It is not about being noticed, but allowing others to be seen and recognised. My father showed me that you can strip everything back to basics. He was an expert networker. He didn’t have money but he would utilise the contacts he had to organise events – darts matches, dominoes, cricket – you name it!”

Beginning in his own mother’s front room, Bennett began laying the foundations to rebuild troubled relations between the black community and the police in Preston, Lancashire in the late 1970s. Calling on his own contacts to build trust and co-operation, he showed his young daughter the power of networking.

His efforts grew into the legendary Jalgos Sports and Social Club, which remains to this day. Networking Personified is available from all good bookshops and is garnering expressions of interest from as far afield as the US and Australia.

Read every story in our hardcopy newspaper for free by downloading the app.

0

Latest Tweets

  • GenesisRadioBhm
    Inflation-busting Council Tax rise adds £70 to average family's bill Birmingham’s Counc https://t.co/FxZYnvkNEz @jamtubetv @thenaturalmonk about 3 hours ago
  • GenesisRadioBhm
    Bass Invaders, 15 Dec 2017 15 Dec 2017 - Club at Suki 10c https://t.co/DMUKglnSwY @jamtubetv @thenaturalmonk about 3 hours ago
  • GenesisRadioBhm
    MP reveals shocking stories of domestic abuse as she urges Government to protect fundin https://t.co/e6ZGwuau53 @jamtubetv @thenaturalmonk about 9 hours ago
  • GenesisRadioBhm
    Notebenders, 15 Dec 2017 15 Dec 2017 - Jazz at Symphony HallFREE Jazzlines Free Gigs ar https://t.co/R7VDtiOQ1B @jamtubetv @thenaturalmonk about 9 hours ago
  • GenesisRadioBhm
    Moves to ban anti-abortion protesters in Birmingham backed by council Anti-abortion cam https://t.co/3yl6fWeu49 @jamtubetv @thenaturalmonk about 15 hours ago
  • GenesisRadioBhm
    The Heartbeats, 15 Dec 2017 15 Dec 2017 - Rock & Pop at The Austin Sports and Social Cl https://t.co/QiohHJk7w1 @jamtubetv @thenaturalmonk about 15 hours ago
  • GenesisRadioBhm
    School suspends Labour candidate after she claimed there was ‘no proof’ ISIS existed A https://t.co/MooeoEQkXD @jamtubetv @thenaturalmonk about 21 hours ago
  • GenesisRadioBhm
    Pick 'N' Mix, 14 Dec 2017 14 Dec 2017 - Club at Fever & Cirque https://t.co/oCPLdlRgJP @jamtubetv @thenaturalmonk about 21 hours ago
  • GenesisRadioBhm
    £56 billion HS2 high speed rail project is at risk of 'fraud and financial errors' The https://t.co/05ZKiOJOU2 @jamtubetv @thenaturalmonk about a day ago
  • GenesisRadioBhm
    Board Game Smackdown, 14 Dec 2017 14 Dec 2017 - Comedy at Hare & Hounds https://t.co/FkvIFxvwjE @jamtubetv @thenaturalmonk about a day ago
  • GenesisRadioBhm
    Bus operator accused of putting profit before passengers after closing 59 stops Bus man https://t.co/SEy56lfAtR @jamtubetv @thenaturalmonk about a day ago
  • GenesisRadioBhm
    Live Music Thursdays, 14 Dec 2017 14 Dec 2017 - Rock & Pop at Missoula, Birmingham https://t.co/R59Rt6ovA9 @jamtubetv @thenaturalmonk about a day ago
  • GenesisRadioBhm
    New funding to repair 90,000 West Midlands potholes More than 90,000 potholes across th https://t.co/C1xuibnbGm @jamtubetv @thenaturalmonk about a day ago
  • GenesisRadioBhm
    Christmas Carol Singing, 14 Dec 2017 14 Dec 2017 - Community at The Dodford Inn https://t.co/Bbmykfm04g @jamtubetv @thenaturalmonk about a day ago
  • GenesisRadioBhm
    Surgeon admits marking his initials on patients' livers A surgeon has admitted assaulti https://t.co/9fWrrg1Wcz @jamtubetv @thenaturalmonk about a day ago
  • GenesisRadioBhm
    Tap Takeover: Odyssey, Burning Soul & Glass House, 13 Dec 2017 13 Dec 2017 - Rock & Pop https://t.co/pD9NqoU3BJ @jamtubetv @thenaturalmonk about a day ago
  • GenesisRadioBhm
    Historic Moseley Road Baths SAVED after generous donations from Brummies The historic M https://t.co/LU3MZR6iEM @jamtubetv @thenaturalmonk about 2 days ago
  • GenesisRadioBhm
    Howl, 13 Dec 2017 13 Dec 2017 - Spoken Word at Dark Horse https://t.co/AvXLryCY0l @jamtubetv @thenaturalmonk about 2 days ago
  • GenesisRadioBhm
    Why Birmingham would like cricket to be in 2022 Commonwealth Games Birmingham’s Common https://t.co/UoA9rRjYqm @jamtubetv @thenaturalmonk about 2 days ago
  • GenesisRadioBhm
    Star Wars: The Last Jedi, Midnight Screening Party, 13 Dec 2017 13 Dec 2017 - Film at M https://t.co/ZN6S4r0w3z @jamtubetv @thenaturalmonk about 2 days ago
  • GenesisRadioBhm
    These budget cuts are result of Labour council's "financial failures" Opposition Conser https://t.co/PJg6lLHbpP @jamtubetv @thenaturalmonk about 3 days ago
  • GenesisRadioBhm
    Messy Crafts at the Coffee Hub, 13 Dec 2017 13 Dec 2017 - Workshop at Creative Coffee H https://t.co/wt29VwMC2I @jamtubetv @thenaturalmonk about 3 days ago
  • GenesisRadioBhm
    £286m business case agreed for major transport hub Plans for a major transport hub next https://t.co/YIFzSwJFgh @jamtubetv @thenaturalmonk about 3 days ago
  • GenesisRadioBhm
    Robert Plant, 12 Dec 2017 12 Dec 2017 - Rock & Pop at Symphony Hall (suitable for under https://t.co/BRftqqLTyo @jamtubetv @thenaturalmonk about 3 days ago
  • GenesisRadioBhm
    Rail passengers facing major Christmas delays Travellers planning to use the region's r https://t.co/69N0UhbRHn @jamtubetv @thenaturalmonk about 3 days ago